& PRODUCT DEVELOPMENT
Any market entry or product development project entails many risks and unknown factors. Especially the start of business activities in the European Union is impacted by many regulatory challenges.
Choosing the right branding approach, tailoring products and services to the specific customer groups and selecting the right partners and sales channels are important success factors.
Our Advisory services:
Review and support of market entry projects, especially into countries in the European Union
Support of Management Teams with the optimization and market introduction of products and services by using Systems Design and Design Thinking frameworks
Guidance with the strategic branding process before, during and after a market entry project